CREATIVE BRIEF

Make a copy of the Creative Brief: https://docs.google.com/document/d/1QxMfDV5xwolbbTAYc1JIU0LPdgV7rX6nIoX8PrPRAfM/edit?usp=sharing Links to an external site.

Fill out all of the information. You will receive points based on if all of the information is there. If you do not have the exact information yet for your project (dates, themes, etc.), put in information as a placeholder and let the designer know that it may change when you get the final info.

You will receive points based on how detailed each section of the brief is filled out. 0 points if there is no information. 1 point if it is lacking a lot of information, 2 points if it is lacking some information, 3 points if it is clear with detailed information. Total of 27 points

The sections are:

• Contact Info
• Project 
• Objective
• Target Audiences
• Attitude 
• Message
• Key Information
• Deliverables & Format
• Schedule

Share it with Elzey.